JOIN THE LIST OF LEADING BRANDS

WE’VE HAD THE OPPORTUNITY TO WORK WITH

20 Apps You Didn’t Know You Needed

Navigating the iTunes or Android app stores can be a little overwhelming. If you’ve ever thought, “there should be an app for that,” there probably is an app for that. With a variety of different ride sharing, budgeting, money sharing, and recipe apps, how do you know...

NOW HIRING: Search Engine Marketing Specialist

Potenza, a full-service marketing agency in downtown Lafayette, is seeking a full-time Search Engine Marketing Specialist for their rapidly growing Interactive Marketing department. Potenza was recently named one of Inc. Magazine's 5,000 fastest growing...

Marketing For Your Audience: B2B vs. B2C

An essential part of any marketing effort is knowing your audience. You can better target them if you have a stronger understanding of who they are. There are multiple ways you can accomplish this. For example start by doing research, studying your competitors,...