Co-Founder / CEO
Frankie has lead Potenza Inc. into becoming one of the fastest growing companies in America, making the INC 5000 list two years in a row. In 2014, he made the “20 under 40” list in Lafayette and most recently, he has published his first book titled “The Art of WHY”. Since the very beginning, Frankie has been the team captain of the Potenza super heroes.
Chief Business Officer
It doesn’t just take a business woman to handle marketing, media buying, and business — it takes a woman in charge. Tending to clients by ensuring their traditional marketing strategies are effective is Natalie’s prowess as a director.
Co-Founder / Chief Creative Officer
Giorgio is the co-founder of Potenza Creative and the Chief Creative Officer. As the team leader of Potenza CREATIVE, Giorgio schemes the “method in the madness”. Always scoping new ideas, identifying new approaches to deliver content and design, and striving to make art that is memorable.
Chief Client Officer
Being an agency with client satisfaction and experience woven deeply into our culture requires a seasoned executive who is a champion for the client. Kayli’s diplomacy skills, customer service excellence, and solutions-driven mindset equip her to be that champion. When she isn’t ensuring that hundreds of client interactions in a given day are going well, she is identifying problems before they occur and looking at every decision exclusively through the lens of client experience.
Chief Operating Officer
Director of Wholesale Operations
United States Team
Chief Technology Officer
Software Support Manager
Senior Media Buyer
Software QA/QC Manager
Ben is from Lafayette, LA where he attended ULL and graduated with a Bachelor of Arts. In his spare time, Ben enjoys rock climbing and the great outdoors!
Caleb graduated from ULL with a bachelor’s degree in Organizational Communication. In his spare time, Caleb enjoys writing, staying active, and hanging out with friends and family!
Software Support Specialist
Lizzie attended LSU & UL Lafayette and graduated with a bachelor’s degree in Nutritional Sciences & Master of Business Administration. In her free time, Lizzie enjoys cooking, running with her pup, thrifting, and watching live music!
Corrin graduated from Louisiana College with a bachelor’s degree in Graphic Design. In her free time, Corrin enjoys watching TV and movies with her husband, reading and finding new creative things to do/make!
Director of Interactive Marketing
Steven is our resident data deep diver. He leads the Interactive marketing team gathering data, evidence, and clues to tell stories and track down opportunities.
Lead Software Engineer
Stewart is our Lead Software Engineer and enjoys making & playing video games, hanging out with his cat Spookie and going to concerts!
Interactive Project Manager
Brittany earned a Bachelor of Arts degree in English at Nicholls State University. She enjoys whipping up new recipes in the kitchen, baking fresh bread and desserts, and reading.
Marie studied Graphic Design and Painting at the University of Louisiana at Lafayette. In her spare time, Marie enjoys drawing & painting, reading, and spending time with family and friends.
Director of Photography
Interactive Project Coordinator
Alex recently graduated from ULL and earned a bachelor’s degree in Informatics with a concentration in Systems Administration. In his spare time, Alex enjoys watching movies and playing tennis.
Jessica graduated from The University of Louisiana at Lafayette with a bachelor’s degree in Fine Arts & a concentration Graphic Design. Jessica loves to travel, go camping & hiking, binge-watch TV, eat fried chicken, and hang out with her friends.
Joel’s ability is to foresee the future. OK, maybe he’s not really a fortune teller, but his approach is strategic in-nature. His role is to direct design with a marketing eye to create a brand that is identifiable, memorable, trustworthy and approachable.
Automotive Account Specialist
Sierra earned a bachelor’s degree in Mass Communications with a concentration in Advertising from ULL. In her free time, Sierra enjoys traveling, spending time with her super cute kid, and getting brunch or watching The Bachelor/The Bachelorette with the girls.
Producer / Head of Traffic
Brandy graduated from ULL with a Bachelor’s degree in Science with a concentration in Advertising. When she’s not at POTENZA as a Producer and the Head of Traffic, she enjoys spending time with her family, being a musician and obsessing over coffee!
Digital Attribution Specialist
Bennett is from Lafayette, LA, where he attended ULL and graduated with a Bachelors of Arts in Economics. In his spare time, Bennett enjoys astronomy, weight training and considers himself to be an expert corndog juggler!
Interactive Marketing Specialist
Lauren earned a Bachelor’s degree in Marketing from ULL. Previously, she managed marketing and sales at The Edge Apartments. She enjoys live music, hiking, kayaking, and hot dogs.
Harold graduated from Northwestern State University of Louisiana with a Computer Informations Systems degree. Harold’s hobbies include reading fiction, gardening, listening to music, playing video games, and sometimes doing arts and crafts.
Business Development Officer
Meredith attended The University of Louisiana at Lafayette, majoring in Cultural Anthropology with a double minor in English/French. Meredith enjoys activities such as writing, kayaking, hiking, camping, and traveling in her spare time.
Bailey graduated from ULL with a bachelor’s degree in Marketing and spent last Fall interning with our Marketing department! When she’s not tending to our clients, Bailey loves spending time with her 82lb fur baby, Beaugh!
Marketing Product Manager
Noelle attended school at ULL and earned a bachelor’s degree in Liberal Arts with a concentration in Advertising. In her spare time, Noelle enjoys baking, traveling, spending time with family, friends, and beloved cats, Tucker & Henry!
Senior SEM Specialist
Katherine graduated from LSU with a Bachelor’s degree in Mass Communications with a concentration in Public Relations. She went on to earn her Master of Business Administration from ULL. When she’s not working, Katherine enjoys traveling and watching reruns of Fixer Upper with her dog Ellie.
Senior Graphic Designer
Devin graduated from LSU with his BFA with a concentration in graphic design and minor in printmaking. In his spare time, he likes to binge watch all things DC and root for the villains.
“I’m intolerant to genuine human emotion and lactose”
Director of India
Senior Software Support
Software Team Leader
Software Team Leader
Business & HR Manager (India)
Software Team Leader
Backend Software Developer